meet our partners

real estate & equity investments

At Index International we pride ourselves in looking for sound business projects that create and bring

added value of life.  We want our projects to not just meet our financial targets, but also provide something

else.   We think of ourselves as being in the “value creation” business where we enhance the value of the

environments around us.  From our initial meeting with Watercrest to the closing of our $500 million joint

venture agreement, we saw great synergy in our collective vision and desire to create a new generation

of senior living communities.

“When Index decided to invest in senior housing, we met with numerous

operators and Watercrest stood above the rest.  Their operating culture

resonated with us, as did the depth of their relationships with bankers,

architects, and other key professionals.”



Co-founder of Index International AB, Bjarne Borg.



Mr. Abboud has been President and Chief Executive Officer of A. Robert Abboud and Company, a private investment company, since 1984, and has had a 46-year career in oil and gas, banking and foreign affairs.

He was previously President and Chief Operating Officer of Occidental Petroleum Corporation, Chairman and

Chief Executive Officer of First Chicago Corporation and The First National Bank of Chicago, Chairman and Chief

Executive Officer of First City Bancorporation of Texas, Chairman of ACB International, Ltd., a joint venture that

included the Bank of China and a subsidiary of the Chinese Ministry of Foreign Relations and Trade.


Mr. Abboud along with Ms.Yaqun Liu and Mr. Ted Wagner formed a new company, ARACO Ventures to team up with Watercrest  to develop  high quality senior living facilities.

“I am so pleased to be partnering with Watercrest on our EB5 projects in senior living.

Our team met Marc and Joanie in Shanghai back in 2013 and we have put together an outstanding program to bring together high quality, shovel ready projects with qualified investors.  Watercrest brings the development, operational and marketing expertise to

our partnership ensuring our projects will be highly successful”


A. Robert Abboud, President and Chief Executive Officer.

At Equity, Inc. our mission is to provide complete, professional real estate development, brokerage, construction and property management services for our clients and to deliver these services with absolute integrity, quality and value.  A successful commercial real estate venture relies upon finding a business partner who understands your unique needs.

“When we decided to expand our healthcare development experience into senior living, we met with numerous operators to find the right partner whose values were aligned

with ours.  Watercrest stood out as being uniquely qualified with their knowledge and experience but it was their culture of servant leadership that truly resonated with us,”


Steve Wathen, Chief Executive Officer

United Properties develops and invests in commercial real estate, creating award-winning projects that create special places in our communities in Minnesota, Wisconsin, Illinois, Colorado, and Florida.  Our 100-year history is marked by decades of visionary leadership and an unwavering entrepreneurial spirit, which brings an unparalleled track record of success and breadth of experience to every project.  In Senior Housing, our primary objective is to create extraordinary communities where seniors can thrive and age with dignity.  When entering the Florida market, our goal was to partner with a “Best of Class” operator.  After careful consideration, it was clear that Watercrest was a great cultural fit with many shared values and principles.

“After meeting with Marc and Joanie, I was not only impressed with their business acumen, operating platform, and strategic growth plan, but most importantly,
their passion for serving seniors and their associates.”


Ray Oborn,
President of Cherrywood Pointe & Executive Vice President of United Properties


LifeBuilt Architecture is a design firm specializing in senior housing with over twenty-five years of experience in multifamily, retail, office and renovations. We provide an atmosphere of collaboration that benefits communities and the end users to our designs.  Our experience has shown that great architecture is not just a production, but rather an evolution of ideas that grow from the base of all team members. LifeBuilt’s process brings the full spectrum of the designer, contractor, developer, user and engineer together to provide an honest approach to maximize the project budget, design and schedule in a manner that builds the foundation to what is called LifeBuilt Architecture.


LifeBuilt’s unique approach and experience results in not just the production of designs and construction, but strong relationships.  Our process strengthens the bonds with our clients and our team members to provide a culture of trust that all relationships are built upon.  These relationships are then leveraged to maximize both the experience of the design and process of its physical construction.

“I’m honored to be a part of the Watercrest team.  From the beginning, Watercrest
has shown a culture of trust, experience and expertise that exemplify their philosophy. 
I appreciate the working relationship and look forward to being a part of the creative vision for future properties!”


Ryan A. Lee, Architect

D2 Architecture is an architectural firm located in Dallas, Texas, specializing in Senior Living design.  Experienced leadership, with a talented and diverse staff, bring their unique strengths to the table on each project, resulting in creative, award-winning design with a fine-tuned attention to detail.


One of the most remarkable projects in D2’s portfolio is the nationally acclaimed Sleepover Project, a long-term research endeavor. D2 created the Sleepover Project to experience what life is like inside senior living communities and apply those observations to improve design for seniors and their care givers.  At a high level, it is an evidence based-research project.  At a personal level, it is an immersive, inspiring experience for participants - meeting our elders and seeing the amazing commitment of their care givers.


D2’s unique talents, research, and experiences result in a diverse portfolio that includes a wide variety of Senior Living project types, sizes and price points.  From large to small, D2’s commitment to caring for our elders permeates each project.

“Since its inception, D2 has kept its course, its passion, and its first love – excellent architecture for seniors. We are honored to be working with Watercrest, sharing the same passion for operational excellence in their communities.”


operations support

Watercrest Senior Living Group chose Yardi Voyager because we needed a comprehensive solution with accounting, billing, clinical assessments, care management, and marketing features built into a single, business-wide platform. Because Watercrest’s Yardi Voyager system is hosted and managed by Yardi

Cloud Services, we can focus on growing our business and not have to worry about setting up and maintaining the database infrastructure.

“We strongly value our relationship with Watercrest as they go beyond being a client and fully engage in the development process with Yardi,” says Eric Kolber, Vice President of Yardi's Senior Housing division.“Watercrest’s input during software development is truly valuable and benefits all of our Senior Housing clients.”

Paychex, Inc. is a leading provider of integrated human capital management solutions for payroll, HR, retirement, and insurance services. By combining its innovative software-as-a-service technology and mobility platform with dedicated, personal service, Paychex empowers small- and medium-sized business owners to focus on the growth and management of their business. Backed by 45 years of industry expertise, Paychex serves more than 600,000 payroll clients across more than 100 locations and pays one out of every 12 American private sector employees.

“From the beginning of our partnership, Watercrest has been engaged and appreciative of working with Paychex. From implementation to our now ongoing contact, Watercrest has demonstrated nothing but dedication and a strong work ethic. They are truly devoted to the success of their employees, as evidenced by the positive workplace culture that’s been instilled at Watercrest. I am extremely proud to have had the opportunity to work with such an impressive organization and look forward to what the future may hold.”


Mike Reid

At Relias Learning, it’s our mission to help clients achieve the highest quality practice and accreditation standards with online learning and compliance programs. Though the name Relias Learning is new, we’ve been delivering online training programs to organizations with specialized needs since 2002. By bringing

together Silverchair Learning Systems, Essential Learning, Care2Learn, Hospice Education Network, and Advanced Training Solutions, we provide our clients with a wealth of courses and dedicated support to meet their compliance needs. Strong partnerships with leading advocacy and professional organizations enable us to create engaging, relevant, and timely learning experiences. Our intuitive user interface makes learning enjoyable.

"Relias Learning is ecstatic to continue our partnership with Watercrest. Together, we can deliver world class quality of resident care through the power of well trained staff."



Andrew Simpson, Customer Relationship Manager

Crandall Corporate Dietitians’ commitment is to deliver unsurpassed service with loyalty and integrity as our cornerstones. As the nation’s largest dietary consulting firm, we strive to continually exceed our customers’ expectations by providing comprehensive leading-edge management, clinical and menu systems. Crandall has both the technical capabilities and the experience necessary to provide superior professional service with a personal touch.

”Our longstanding partnership with the Watercrest leadership team is highly valued and we are thrilled to be working together to bring consistent, high quality consulting and dietary systems to your communities. We look forward to growing with you!”



Linda Crandall RD, LD, CEO and Owner

Operating in 109 countries, with over 100,000 deployments, ScentAir is the largest and most experienced scent provider. Our goal is to help your brand make emotional and memorable connections with your customers. As the largest and most experienced scent marketing firm in the world, ScentAir doesn't just make your space smell amazing – we work with you to elevate your marketing efforts through the noninvasive but oh-so-powerful use of scent. We learn your market and your goals, and we create a customized scent strategy to boost your brand sentiment, increase sales and more. We're partners you can trust when you're selecting or custom-blending the most effective fragrance to complement your brand, and our extensive range of scent diffusers perfectly fit any size and space. Scent marketing is the ultimate way to increase brand differentiation and improve ambiance without the hassle of buying and replacing plug-ins and candles. We help you enhance the customer experience, so you'll be the brand they trust and remember.

”ScentAir is thrilled to be a part of a partnership with a team of such highly driven professionals such as the team at Watercrest. We are excited to help tie together their perfected ambiance for the Watercrest communities with our fragrance systems to enhance the resident experience through the power of scent. Watercrest and ScentAir understand the importance of fragrance and how that ties into memory and emotion for the residents and what that can do for them. Watercrest always has their residents best interest in mind and is thinking 10 steps ahead in the Senior Living Industry. I am proud to be partnered with such an impressive organization!”



Holly Shackelford, Accounting Executive

Chandon Nicholas creative firm focuses on web & graphic design, brand development, marketing strategy and public relations. Our individualized process features a customized path to showcase our client’s ability to differentiate and excel. Emphasizing a collaborative approach, we focus on defining an identity and merging all aspects of the brand, products, services and culture into a coherent and fully integrated product.

"Chandon Nicholas emerges on the heels of 8 Graphic Design USA Awards for marketing excellence under the leadership of CEO, Marc Vorkapich. In the past 4 years,

Vorkapich has driven the collaboration of marketing and branding projects resulting in back to back awards from the noted Graphic Design USA annual award competitions

in web, inhouse and graphic design."

KeyCom has been a reliable Orlando-based technology provider since 1984.  In Central Florida alone, we have earned the right to call over 4,000 corporations, schools, embassies, theme parks and government entities our clients. We work exceptionally hard to maintain a culture that is worthy of your trust. That culture

brings forth products, solutions, and most importantly, advice that's not artificially guided by any single manufacturer. It's our promise to discover and tell the truth about what solutions are proper for the market place and proper for you. Behind the products are the people. Our average employee tenure triples the service industry standards, and our collective mindset of performance–before–profit has proven successful for over 25 years. Perhaps this helps explain why 83% of our new customers were referred to us. So find out who we are. You'll meet real people rewarded by helping others. It's that simple.

“From the moment I met the Watercrest team, I was so impressed with their culture and their passion for serving seniors. What I appreciate the most working with Watercrest

is their commitment and ability to understand the markets they serve. They approach each site strategically by engaging in the local community to identify its specific needs.
It is such an honor to be part of creating the vision for the next generation of assisted living communities.”


Deborah Huddleston, Sales Engineer

© 2012 Watercrest Senior Living Group, LLC